Privacy Policy
Last Updated on 15 April 2025
Controller:
KDL Services Ltd (12215474)
ICO registration ZB892726
Contact: privacy@highperformancefreedom.com
1. Personal Data We Collect
- Identification: name, e-mail, optional postal address.
- Transaction: product purchased, amount, currency, VAT.
- Diagnostic: questionnaire answers and assessment scores.
- Usage: IP address, browser type, page views, e-mail opens (cookie-based analytics).
2. Legal Bases (UK GDPR)
| Purpose | Legal basis |
|---|---|
| Deliver products and customer support. | Contract |
| Generate personalised Blueprint. | Legitimate interest |
| Send newsletters and offers. | Consent (opt-out anytime) |
| Accounting & tax compliance. | Legal obligation |
3. Data Sharing & International Transfers
| Recipient | Purpose | Location | Safeguard |
|---|---|---|---|
| Merchant of Record | Payment, VAT, fraud prevention | UK / US | UK SCCs |
| Stripe | Card tokenisation for MoR / CK Commerce | US | PCI-DSS |
| ConvertKit, Kartra | E-mail automation | US | SCCs |
| OpenAI LLC | AI-based report generation | US | Data minimised; SCCs |
| GoDaddy | DNS hosting (no cookies set by us) | US / EU | SCCs |
Transfers to the US rely on UK-approved Standard Contractual Clauses.
4. Retention
Transaction data: 7 years; diagnostic data: 24 months; marketing data: until consent withdrawn.
5. Your Rights
Access • Rectify • Erase • Restrict • Portability • Object • Complaint to ICO (ico.org.uk). Contact privacy@highperformancefreedom.com; we respond within 30 days.
6. Cookies
See Cookie Policy. Non-essential cookies load only with consent.